SKDA Black Friday Sale 2025

When your brand only goes on sale once a year, you let the world know. That’s exactly the approach I took for SKDA’s Black Friday sale for 2025, building a campaign based on exclusivity, urgency and scarcity

Tease Phase

Email

  • VIP Access

  • Hard Tease

  • 24 Hours To Go

  • Launch

  • Black Friday

  • FAQS

  • Bestsellers - KTM

  • Bestsellers - Husqvarna

  • Bestsellers - Kawasaki

  • Bestsellers - Generic

  • Bestsellers - Yamaha

Website Banners

Homepage Content

META Carousels

PMAX Images & Video

The Results

Our goal this year was to elevate the profitability, efficiency and effectiveness of our Black Friday period. Here’s how we went

Daily Orders Placed
+24% YOY

Daily Revenue
+30.2% YOY

Conversion Rate
+20.2% YOY

ROAS
+27.6% YOY